Usher Continues to Expose Youth to the Business of Entertainment Through his New Partnership With got noise?
The people that bring you those unforgettable milk mustache ads that remind youth to drink milk for a healthy body, just like their countless famous spokespeople, has partnered with Usher for a once in a lifetime experience. The new “got noise?” campaign is giving 20 applicants the opportunity to make Usher’s next music video! Usher is the first artist of the “got noise?” campaign that is designed to get youth involved in the conceptualization, production, editing, and airing of a music video.
Through the campaign, Body by Milk hopes the involvement with youths’ favorite artists will inspire them to drink milk and stay active to maintain a healthy body and combat obesity. Usher is looking forward to working with youth to create his next music video and commented on the campaign by saying, “It also sends a message to my fans about the importance of healthy living. That’s something I believe in and want teens to recognize”. Interested in being a part of the production? From December 16 through January 31, all interested teens between the ages of 13 and 18 can apply online at http://www.bodybymilk.com. There are no participation fees or experience required. Yes, that means it is free and even though you may not have any experience in the video or editing fields, you are still eligible! The two teams, made up of 10 teens each, will collaborate with Usher to brainstorm and shoot the video. Then following the week’s shooting and editing, the two videos will be aired and voted for online. The winning team will receive VIP tickets to an Usher concert, Final Cut Pro editing software and Apple Mac Book Pro laptops.
The “got noise?” program is designed to give teens a chance to learn skills and make connections so they can express themselves through two things that are a part of their active lives: music and music videos. “This initiative falls right into line with Camp New Look’s mission,” explains Usher,” It’s a great way to reach even more youth”. This is a perfect opportunity for all you Camp New Look Alumni whether or not you were involved in the video track! Not only will you be putting the knowledge you learned hands on at camp to use, but you will be in complete control of the video shoot, production, editing, and airing of the music video. After you show off your skills, you could win a Mac Book Pro to help continue in your endeavors to pursue a career in video production, directing, and even producing. This could be the first step towards making connections and advancing into the video and production side of music. The video track is not the only possible group to benefit from this experience. Those alumni that were involved in the music component will learn how to put the skills they learned to successfully give feedback and direction on how to portray Usher in his new music video. The lessons you learned on the set of the Camp New Look music video shoot can be transposed right into Usher’s music video. Make your experience at Camp New Look an effective one by applying and exhibiting your knowledge!
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